Travis Scott is branching out once again.
The Houston superstar has kept himself busy this year between major collaborations with Playstation, McDonalds and even Fortnite—now he’s getting ready to capitalize on the spiked seltzer hype.
Earlier today Travis officially announced the launch of his agave spiked seltzer brand Cacti. The beverage, which is made from 100% premium blue agave straight out of Mexico, will launch in three different flavors—lime, pineapple and strawberry.
“Cacti is something I’m really proud of and have put a ton of work into. Me and the team really went in, not only on getting the flavor right, but on thousands of creative [prototypes] on everything from the actual beverage, to the can concept, to the packaging and how it is presented to the world. We always try to convey a feeling in our products.”Travis Scott
Cacti will first be available in March of 2021.